TOCCO
Capsule free espresso machine for a niche but valid market
Timeframe: 10wk
wk 1-2: user research
wk 3-4: insight building + sketch + CAD
wk 5-6: CAD (Fusion 360 + Rhino) + rough mockup + user test
wk 7-9: 3D fabrication (3D print + carpentry + paint job)
wk 10: rendering (Keyshot) + video filming
Key skills:
#physical prototyping #proof of concept #design for manufacturing
A niche but valid market
For those who want that one perfect espresso shot... but on a time crunch
Single use coffee pods are unsustainable but very common.
Are pods the best solution for a single serve coffee?
11 interview participants revealed 3 pain points
1. Consumers sacrifice quality for convenience
2. Artisan coffee is complex + time consuming
3. Consumers feel a lack of coffee community
We ventured into a single serve coffee machine that roast + grind + brew to fulfil consumer demand for convenience, perfection, and empowerment.
How was it done?
Our research showed "air fry" roasting 1 serving or 20g of beans would take around 5 minutes.
TOCCO brings convenient roast + grind + brew of any beans in any style to the consumers without using single-use pods.
TOCCO delivers a short but engaging moment.
No other coffee machines provide a complete roast to brew process conveniently in one machine.
Our online marketplace connects consumers to fair trade coffee farms and a community with other TOCCO users.
TOCCO is a new system concept for single serve coffee rituals.
Special thanks to my project partners, OWEN GIESE, UW DESIGN, and ANVIL STUDIO